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Hospital Business Development Management

Hospital Marketing from Strategy Development to Implementation. Training & Guiding appointed people to accomplish the target

Inetrnal Marketing, External Marketing, Target Identification, Profitability Index Structuring as per individual hospital need, Marketing staff training, Streamlining the processes so as to deliver maximum out of capacities, defining hospital infrastructure and related reuirements as per business concern, to develop SOP for effective marketing plan, set up exchanging values towards client, customer and society at large.

 

Hospital Schedule Of Charges And Product Mix Development

With increasing difficulty in meeting the missions of patient care due to raised demands and expectations in a progressively competitive medical marketplace one strategy for improved efficiency in patient care while keeping quality high is essentially to create a product mix and meticulous SOC development. Price charged must be able to target customers and it should co-ordinate with other elements of the Pricing structure. Price usually depends on treatment prescribed by the respective consultants and the facilities offered to the patient. A hospital should not focus in profit maximization, it has to be centered at providing quality service for its customers at reasonable price.

 

Tie-Ups: (Documentation and Follow Up)

 

Hospital Insurance Department-Training and Development

The need of the hour is trained skilled manpower in the insurance industry. Cashless Processing, Use of Various Insurance Company Portals, Answering Query, Communicating Documents, Approvals of Claims, Discharge Process all are highly skilled activities and require trained personnel. Training the existing Staff and making them efficient is our motto.

 

Hospital Insurance Department-Outsourcing

Ousourcing cashless procsssing dept to external agency.

 

Medical Tourism

Medical tourism refers to people traveling to a country other than their own to obtain medical treatment. In the past this usually referred to those who traveled from less-developed countries to major medical centers in highly developed countries for treatment unavailable at home. However, in recent years it may equally refer to those from developed countries who travel to developing countries for lower priced medical treatments with good standards. Creating channels for hospital where such facilities can be provided to outbound patients. Prepations for Govt process requirement for same.